???????????????????????

???????????? ???????[ 2012/1/5 10:57:46 ] ????????

1 ????????

???????????????????????????????幤???????

2 ??????????幤??????

2.1 ?г??о? Market Research

2.1.1 What ????

?г??о?????????????о?????????????????г??????????????

????????????????????????????????

??????????????

??Щ???????????????????????????????????????????????????????????????

??????????????????

????????Щ?????

??????????Щ?????

?г??????????????仯????????????????????????????????ν???????????

?г?????????Щ??????????????Щ???????????????????

?????????????

??????????????????????????δ???

???????????????????????????δ???

?????????????г???????????????仯???????δ???????г??????????????????????????

2.1.2 Goal ???????

??????????????о???????г??????????г????′?????о??г???????????????????г????????????????????????????????????????????????????????????????Щ?г???????????

?????в?????й????????????

?????????μ???

2.1.3 How ?????

??????г??о?????????????Σ?

????????????????п????????????????????????????????????????????

?????????????????????????????????????????????????????????????????????????????

??????????????????????г????л???????????г????б??楨????

????????????????????á????о????????????????????????????

2.1.4 Who ?????

??????????????????????????????????????о??幤????????????????????????????Marketing???????????????

2.1.5 Deliverable ???????

???????????????д????й?business case?? product strategy??????????????? BRD??Business Requirements Document??????????? MRD??Market Requirements Document??????????г??о????????????????

2.2 ??????? Product Definition

2.2.1 What ??????????壬????????????????????????????????????????????д?????? PRD??Product Requirements Document????????????????????????????????

?ò??????????vision??

????г???????target market and customers????????

?????????????competitive summary??

???????feature?????????????

??Щfeature???????

?????????????????

??????use cases?????????????????????????δ??????UML Use Case???

??????????????

????????????

??????????·??????????????????????????????????????????

?????????????·???????????????????????

?????PRD??????????????滮??????????Market Research??ε?MRD????????Щ??

MRD?????????????г????????????ó??????????г??????????????????????

PRD???????????????滮?????business?????????

PRD?????SRS??System Requirement Specification????SRS???????????????飬???????????????????д?????????з?????????

2.2.2 Goal ???????

????????????????????????

?????????壺

??ù??????????????????????????????з?????????????????????????????????????????????????????????ж???

????????PRD???????з???????????????????SRS???????????????

2.2.3 How ?????

??????????????г??о???????????????????????????????????????????в?????幤????

2.2.4 Who ?????

??????????????????????????????о??幤??????

2.2.5 Deliverable ???????

?????????????????????PRD???????С???????С???????????????MRD??PRD???????????????????

2.3 ?????? Product Design

2.3.1 What ????

??????????????????????????????????????????????????????????Э???з??????????????????????????????????棨UI: User Interface?????????????????饗User Experience??????????????????????????滮??????????????????????????????????????????

2.3.2 Goal ???????

??????????????????????????????????????????????????????????楨??????????????????????????????????????????з??????????????????????????????????????????檔

2.3.3 How ?????

Э???з??????????????????????????????????н??????????

????????????μ??з??????UI?????????飬??????????????

2.3.4 Who ?????

????????????????з??????UI Designers or Interaction Designers????????????????????????????踨????????????

2.3.5 Deliverable ???????

??????????????з?????????????????????????????????????

2.4 ??????? Project Management

2.4.1 What ????

?????????????????????????Э???????????????????QA??UI Design??Marketing??Sales??Support?????????????????????????????????????????